We organized an action throughout Peru for people to make the leap to the new Entel telephone company.
During the summer, we posed different challenges: The big jump, a 5-meter drop, the Slingshot that made them fly on the beaches and the trampoline Bungee where they jumped nonstop.
More than 92 thousand people made the leap and we reached more 3,520,000 with videos shared on social networks. They had many reasons to migrate, they just needed to Jump.